Arches Renames its Flagship Lager Southside Lager

Arches Brewing has just announced a rebranding of its flagship Unseasonal Lager to Southside Lager. I totally agree that the rebrand is much more fitting, as it is a uniquely Atlanta brewed beer and points toward the brewery’s founding on the Southside of Atlanta. “Unseasonal” was not a bad name, it just didn’t give the lager much of an identity.

Hopefully, it will find distribution near you. It’s a well made lager and great to pair with most foods.

Arches Brewing (@ArchesBrewing) Tweeted:
We’re excited to announce the launch of Southside Lager, replacing Unseasonal Lager in our year-round lineup. More:

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